Purebowl Starter Pack | Pre-order
Available for pre-order delivery late July 2026.
All our best sellers in one.
An easy first step into real food. Our Freeze-dried dog rehydrates into a complete and balanced meal of raw food in 3 minutes.
Delivered dry, served raw.
300g rehydrates 1.5kg of RAW dog food.
4x 300g complete and balanced meals and 2x 150g meal toppers. 7kg of raw food in total.
Flavors: The Kingi, The Evie, The Toby, The Pablo, Venison Topper and Salmon topper.
Every dog is different, so feeding amounts can vary based on factors like age, weight, activity level, and health goals. For the most accurate recommendation tailored to your pup, we suggest taking our free Meal Plan Quiz — it takes just a few minutes and does the hard work for you. https://www.purebowl.co.nz/pages/meal-plan-quiz
If you're after a quick reference in the meantime, the table below gives you a great snapshot of quantities and rehydration amounts to get started.
First time ordering? Simply enter your email via our pop-up to claim 30% off all Starter Packs. It's our curated selection of best-sellers, perfect for trying everything we're known for in one go.
Be the first to access Purebowl in AU. Available for pre-order - estimated delivery late July 2026.
Free Shipping on all orders to AU over $140.00.
Economy shipping: 3-7 Business days, Express shipping: 1-3 Business days
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Real ingredients.
You can actually see.
Every piece in your dog's bowl is a real, identifiable ingredient. No fillers. No mystery meals. Just pure food.
Every meal is different.
Purposefully.
Each Purebowl meal is made with a unique blend of ingredients — no two recipes are the same. Our meals are carefully formulated by a qualified canine nutritionist to support every dog, at every life stage.
Some of our recipes are crafted with novel proteins — ingredients your dog is unlikely to have eaten before. Designed with allergies in mind, these meals are a great option for dogs that react to common proteins like chicken or beef.
We offer low fat meal formulations designed for dogs that need to manage their weight, support a healthy pancreas, or simply thrive on a lighter diet — without compromising on taste or nutrition.
Specially developed meals for dogs with sensitive or reactive skin. Formulated with skin-nourishing ingredients and free from common irritants — to help soothe from the inside out.
PureBowl Feeding Guide
Freeze-dried raw — just add warm water & serve.
| Dog Weight | Freeze-Dried / Day | Water to Add | Raw Equiv. |
|---|---|---|---|
2–4 kg Toy / Chihuahua |
20g | 80g | 100g |
5–8 kg Shih Tzu / Pom |
35g | 140g | 175g |
9–15 kg Beagle / Spaniel |
60g | 240g | 300g |
16–25 kg Staffy / Border Collie |
90g | 360g | 450g |
26–35 kg Lab / Golden Retriever |
120g | 480g | 600g |
36–45 kg Rottweiler / Husky |
150g | 600g | 750g |
46–60 kg Great Dane / Mastiff |
200g | 800g | 1.0kg |
Portion guide: Based on ~2% of ideal body weight in raw food per day. Adjust up or down based on your dog's energy and body condition.
How to rehydrate: Measure your amount, add warm water, stir and let sit for 3 minutes. Serve fresh.
Amounts are a guide. Adjust for your dog's activity level, age & body condition.
When in doubt, consult your vet.
